The communicative power of the written word …

Our Objective

We strongly believe that the written word matters and, equally, so do the innovative ideas that are behind them. To that end, we offer clear, creative, commercially focused content that is written for specifically targeted audience segments. 

We Are Different

You have many choices when it comes to choosing a company to provide your online content. We understand that. However, we also believe Connotations is different in a number of ways that sets us apart from the competition.  Those differences can be summed up in three words: quality, integrity, and passion.

Our Services

Connotations is proud to offer a range of services within our content creation remit. We offer all types of copywriting services, as well as everything from blog posts, web articles, and newsletters to press releases, white papers, and case studies.

Why Connotations?

Coming together is a beginning; keeping together is progress; working together is success.

… Henry Ford

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B2B companies that blog get 67% more leads a month than companies that don’t


95% of B2B enterprise marketers use content marketing


92% of marketers state that social media is important for business


94% of companies consider content as an effective way of engaging an audience

The Connotations Philosophy:

Quality, Integrity and Passion

Top 3 Ways White Papers Can Benefit Your Business

The white paper is a very specific kind of document written with a very specific purpose in mind. When done correctly, a well-written white paper presents readers with a central idea and then lays out a case to prove it. In so doing, the white paper also presents...
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4 Kinds of Press Releases Explained

The press release is a very specific kind of document designed to alert its target audience to some sort of substantive change within a company. Press releases have been around in some form or another since the first newspapers were printed. Today they have become...
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Take the Politics out of Business Writing with a Writing Service

Business writing. The mere mention of it can cause even the most seasoned corporate employees to shudder in their boots. Just thinking about the politics of something like a white paper is enough to turn what should be an enjoyable and productive process into weeks...
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Do Your Press Releases Meet Plain English Guidelines?

There was a fascinating article published by Press Release Rocket on 5th September (2016) dealing with local government websites and their readability. A comprehensive readability report submitted by Visible Thread clearly shows that most government websites do...
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How eBook Writing Can Improve Long-Term Prospects

One of the services we offer at Connotations is complete ebook writing. You give us a topic along with any specific information you want to be included, and we handle the rest. An ebook is one of a small number of digital content tools that offers long-term...
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Connotations deliver time and time again. The quality of the content is always very high and we have never had cause to send anything back for revision.

We would heartily recommend Connotations to anyone requiring high quality, well-researched web copy or other content.

Robert Wakefield

Managing Director, The Wysi Partnership

More happy words from some of our clients

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Let's Talk!

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The only people who really fail in life are the ones who stop trying …

Just some of our clients past and present ...

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