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The communicative power of the written word …

Connotations’ written work across the world:

Content writing services obviously produce a lot of content, but what is online content? Is it blog posts and informational articles? Yes. Is it advertising and marketing copy? Again, yes. Online content is any form of text, video, or graphic material posted online for the purposes of reaching an audience and usually supplied by content writing services. But it’s more than that. It is about connotations, too.

Connotation (n): An idea or feeling which a word invokes for a person in addition to its literal or primary meaning. ~ Oxford Dictionaries

The definition of the word ‘connotation’ refers to implied meaning. Connotations Content Creation Specialist – aka content writing services – is one of the leading content writing specialists in the UK built on the philosophy of combining the technical aspects of content creation with a creativity that goes beyond facts and figures to reach an audience through implied meaning. What we do is more than just SEO writing.

SEO writing is focused on the primary objective of improving search engine rankings so as to:

  • drive traffic to your website; and
  • convince visitors to buy products or services.

Connotative writing goes beyond search engine results with the goal of positively impacting consumers. We want consumers to make conscious decisions about what they read, see, and hear. We are a content writing service that produces content that seeks to help our clients build relationships with their customers rather than just focusing on short-term sales. Relationship building is the foundation of Connotations.

Our content writing services include, but are not limited to:

  • Blog posts and articles
  • Web copy
  • Advertising and marketing copy
  • Press releases
  • White papers and case studies
  • Social media content
  • eBooks
  • Printed materials (brochures, pamphlets, flyers, etc.)


Just click on the services tab at the top of this page to see all our content writing services.


Content Writing Services to Help You Reach Your Audience

Content writing providers should be able to produce both business-to-business (B2B) and business-to-consumer (B2C) content capable of reaching the target audience with clear messaging. That’s what we do at Connotations. We are not just a copywriting company that spits out words to satisfy a target word count. We create content designed to reach your target audience with real, tangible, relevant information.

We believe valuable content is effective content. Therefore, everything we produce is designed to add value to those who consume it. This generates positive results for both our clients and their respective audiences.

Anyone can produce SEO writing that meets the technical guidelines search engines are looking for. Only skilled, passionate, and thoughtful writers dedicated to their craft can produce content that simultaneously meets SEO requirements and connects with the audience by providing real value.

If you are looking for more than just SEO-driven content, look no further than content created by content writing specialists that take immense pride in the writing it produces – you are looking for content writing services from Connotations.

Connotations deliver time and time again. The quality of the content is always very high and we have never had cause to send anything back for revision.

We would heartily recommend Connotations to anyone requiring high quality, well-researched web copy or other content.

Robert Wakefield

Managing Director, The Wysi Partnership

More happy words from some of our clients

How to Hit the Content ‘Sweet Spot’

Trying to think of new and engaging content can be tough. After all, there are only so many ways you can tell your journey, differentiate yourself from everyone else, and attract a new audience without getting lost among all the other words, opinions, and expressions...

Trending and Evergreen Content: Balancing the Two

Content marketing is one of the main strategies that helps websites get traffic and leads. According to statistics, blogging is the most popular type of content marketing worldwide. Marketers have already learned that producing articles that stay relevant and...

Content for Digital Marketing – White Papers and Case Studies

This content contains 2311 words and is approximately a 9-minute read.   In this article we cover a couple of forms of more technical content. As a content creator, the kinds of content covered in this series of articles are relatively easy to create from a...

Content for Digital Marketing – Blog Posts and Informational Articles

This content contains 1427 words and is approximately a 6-minute read.   Some content creation experts consider blog posts and informational articles to be two separate forms of content. They technically are, but we have combined them into a single form for the...

Content for Digital Marketing – Hard News

This content contains 1324 words and is approximately a 5-minute read.   Hard news has become somewhat of a lost art in the highly politicised world in which we now live. What used to be hard news is now more opinion than anything else, and the whole concept of...

Content for Digital Marketing – Advertising and Marketing Copy

This content contains 1393 words and is approximately a 6-minute read.   David Ogilvy, the British ad executive and founder of Ogilvy & Mather, is widely considered the father of modern advertising. He certainly made his mark throughout the entire...

Content for Digital Marketing – Guest Posts

This content contains 1657 words and is approximately a 7-minute read.   Somewhere in that murky area between blog posts and informational articles is a form of content marketing known as the guest post. As a web surfer, you have been exposed to countless guest...

Content for Digital Marketing – Infographics

This content contains 1801 words and is approximately a 7-minute read.   What is your preferred medium for information when you go online? If you are like most people, you are not content to consume information solely as text. You find videos and images a lot...

Content for Digital Marketing – Press Releases

This content contains 2006 words and is approximately a 8-minute read.   On 28th October 1906 an electric train running for the West Jersey and Seashore Railroad plunged off a swing bridge and into the Thoroughfare creek separating Atlantic City, New Jersey (USA)...

Content for Digital Marketing – Social Media Content

This content contains 1742 words and is approximately a 7-minute read.   Social media has gradually taken over the internet in the years since the first social platforms began appearing in the late 1990s. From Six Degrees to MySpace to LinkedIn, enterprising...

The only people who really fail in life are the ones who stop trying …

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